The figures of last month's sales are easy to compare
with that of last year for same period. In the light-truck category
which includes SUVs, pickups, and vans; sales figure soared by 14.8
percent last month compared to the sales performance for October last
year. The gains in the truck segment exceeded the 2.9% falloff in car
sales. Moreover, the automotive industry increased its sales by 6.1
percent over October 2005. Nonetheless, last month was the second worst
month in terms of this year's volume.
The world has changed a lot. Most people
don't know the names of all the cars on the market. Two cars in a family
is common. People are busy and don't want to take the time to shop for
that perfect car. Families with kids want SUV's. Everyone wants energy
efficiency. Instead of asking how much horse power, people are asking
how many miles per gallon.
Along the roadside you can see
the shades of dark-green and black shadows along the grass, and the
crossing of shadows along the forwarding black asphalt road, as the
Ford-truck glides along.
check over here
It's no secret that Jay Leno beat out David Letterman when it
was time for NBC to replace the retiring Johnny Carson in 1992. But, did
you know since the six foot tall comedian started hosting "The Tonight
Show" that he rarely takes a day off? One of his many cars can most
always be seen parked in his reserved "#1" parking place at the NBC
Studio in Burbank. And, on top of doing the show, Jay Leno still manages
to perform more than 150 standup comedy gigs a year. In 1970 my husband bought a Dodge R/T for $5000. The
price of the car was usually a bit less, but this particular car had all
the bells and whistles needed to be a true Muscle Car. If kept in mint
condition this car would now be worth approximately $50,000. He was
young and foolish though; blew up the engine, and just trashed the car.
To this day, the thought of his youthful waste makes him kind of
sick.
If your firm were a car what would it be? Strong and tough
like a
buy truck cap? Sleek and
fast like a Ferrari? Sophisticated and state-of-the-art like a Mercedes
S-Class? How about an ice cream flavor? A beverage? A movie genre? All
of these exercises not only make for a lively discussion, but work to
help define your firm personality. Once that emerges, look for ways to
incorporate it in your firm's daily business- from answering the phones
to your letterhead. It may be a word, a symbol or a motto but having a message can
do more to keep attorneys on the same page than almost anything else.
Decide what your message and is and stick to it, whether it be stamping
your symbol on letters and emails or boldly displaying your firm mantra
on the company website. Repetition will help attorneys stay on message
and clients recognize your presence. Outdoor Bob, needed a truck
to go to work. Linda went with Bob to the local Ford dealer and bought a
new Ford pickup. Linda had the credit so the loan was in her name. About
six months later, Bob started to stop off on Friday at the local saloon
to cash his paycheck. Sure enough, there was a dart board there and a
few of the guys started tossing darts for beers. Bob was pretty good and
they invited him to be on the local dart team. He also stated that his is looking
forward to Palmer and Ochocinco's replacements in the Bengals first
round pick receiver A.J. Green and quarterback Andy Dalton.